ABOUT THE COURSE
Search engine optimization (SEO) training will guide you how to make visibility of a website or a web page in a search engine's "natural" or unpaid ("organic") search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. This course is designed to cover Off and On Page optimization strategies.SYLLABUS
1. Website Analysis
2. SEO Competition Analysis
3. Keyword Research
4. Keyword Finalize
5. Search Engine Optimization Strategy Analysis
6. Initial Ranking analysis
1. What are Search Engines?
2. Types of Search Engines.
3. How Search Engines work and how they rank websites based upon a search term?
4. What are Directories and how do they differ from Search Engines?
5. Difference between Search Engines and Directories.
6. What is the importance of Yahoo directory listing?
7. How do you submit your site to search engines/directories?
8. How do you monitor the performance of your website in the search engines?
1. Website Structure Optimization
2. Content Optimization
3. Image Optimization
4. HTML code optimization
5. Meta tag creation & optimization
6. HTML Sitemap creation
7. Web master tools
8. Analytics Setup & Monitoring
9. Robots.txt Optimization
10. RSS Feed Generation
1. Google Base Optimization
2. Reputation building
3. Book marking
4. SEO Content writing
5. Quality link building
6. Article submissions
7. Press Release Creation
8. Blog commenting
9. Forum posting
1. Webmasters tools
2. Analytics
3. Keyword Planner
4. SEO Marketing Tools
5. Website Analysis Tools
6. Trend Analysis Tools
7. Email Marketing Tools
WHO CAN JOIN
- B.E(IT/CS) or B.Tech.(IT/CS)-Bachelor of Engineering
- B.Sc.(IT)-Bachelor of Science in Information Technology
- MCA-Master in Computer Application
- BCA-Bachelor of Computer Application
- M.Sc(IT)-Master in Information Technology
CERTIFICATE
Towards the end of the course, you will be working on a project. Inventors certifies you as a Web designer based on the project reviewed by our SEO. This certificate increase your marketability when searching for a job.
DURATION AND FEE
Duration: 3 Months
Fee:8000/-
CAREER OPPORTUNITY
SEO Analysis
SEO Executive
SEO Expert
